WHAT IS AN ARTICLE DIRECTORY?

Article directories are websites that house free articles. These articles are usually put there by whoever owns the copyright to them as a promotion method. Each article has the owners byline placed under it so that those who eventually read the article will know who wrote it (or at least who owns it) and will be able to get in contact with or visit their website for further information.

Articles directories are a great place to put your articles so that they will make you money. By using this method, people who are interested in your product or service will see your article, view you as an expert in the subject, and will visit your website. Even if you cannot write or do not have any knowledge on the subject on which you are promoting (for example for you run an affiliate website), you can always hire a writer to do the work for you. Getting quality articles written will be expensive up front, but they will pay for themselves in no time, either through affiliate sales or selling your own services, and everything from then on is pure profit.

Let’s take a real life example. Imagine that you are an accountant working from home. You write an article on an accounting topic and place it on various article directories. Those who are looking for the subject you wrote about will read your article, see that you have the knowledge and skill that is needed to do a job for them, and visit your website or contact you via e-mail. Your article just gained you a new client who may use your services regularly, but will definitely give you a nice profit at least once.

Furthermore, since you have posted it on a free article directory, others who have affiliate websites about accounting will inevitably use your article for their website. Since they must attach your byline to it, this will bring you even more exposure for every website that re-posts your article. This because you will be benefiting of off the traffic that they get to their website.

There are numerous article directories out there for you to utilize. Your bet best is to put a copy of each of your articles on every one for maximum exposure. It will eventually help to bring more traffic and customers to your website, which will lead to new orders and more profit.

Make Money Writing Private Label Ebooks

      In the past, whenever a reader wanted to pick up a book they often went to their local library or book store.  Now, more readers are getting their books online. These books are being marketed as e-books.  E-books come in a format that is easy to read off of the computer, but they can also be printed.  If you are an experienced writer, you may be able to make money by creating your own e-books.

If you are interested in taking part in this money making opportunity, you will first have to find a topic that will inspire readers to purchase your material. This can easily be done by using the internet.  You will want to look for popular topics that are being discussed online. It may also be a good idea to see if any e-books are already available, especially those with the topic that you intend to write on. You can still write an e-book on a popular topic, even one with numerous e-books already available; however, it may be more difficult to sell your completed e-book.

After you have found a topic and completed writing, you will then have to make an important decision. This decision may not only have an impact on how much money you make, but how much work additional work will be required. That decision is whether you want to sell your own e-book or have someone else do it for you. As you may assume, there are a number of advantages and disadvantage to each. To select the best option, you are advised to fully examine the advantages and disadvantages.  Doing so will allow you to make a more informed decision.

If you decide to sell your own e-book, you will find that it not only takes time, but money as well. Customers cannot purchase your e-book if they do not know that you have created one. For this reason, you will have to effectively market your e-book. This may involve the creation of a website and multiple informational articles.  You will need money to design and develop your own website.  If you are unfamiliar with web design, you may even need to hire the services of a professional website developer.  If time and money is something that you do not have, you may want to examine private label resell rights.

Private label resell rights are how many individuals are making money nowadays.  If you make the decision to have someone else sell your creation, you may want to take this route.  In a way, you will be giving away your e-book, for a fee of course. The person who purchases the resell rights to your e-book will then be able to sell it to the general public. This person will likely to be experienced in product advertisement. In addition to being experienced, these individuals are will likely have the time to market your e-book, whereas you might not.

When it comes to offering your e-book resell rights for sale, you will have a number of different options. There are many authors who allow their resell rights purchaser to alter their material and then claim the creation rights; however, this is not always the case.  By creating your own contract or user agreement, you should be able to stipulate what you want and do not want done with your e-book.
The individuals who purchase the right to resell your e-book will make an unspecified amount of money off the sale.  Many times, the amount of money they make will depend on how much work they put into marketing the e-book.  While you may be interested in pocketing this money yourself, it is important to understand how resell rights work. When offering your e-book resell rights for sale, you can put any price tag on it that you would like. This means that that you can control how much money you make.

If you are interested in creating e-books for the purpose of offering private label resell rights, you are urged to start examining your options. As the popularity of private label resell rights increases, you may soon find that so does the competition. To make money off of this opportunity, you are encouraged to act fast before someone else creates an e-book just like yours.

Make Money Writing Articles

Are you a freelance writer looking for work?  In the Untied States, there are thousands, if not millions, of individuals who are making a career as a freelance writer. The only problem with this is that there are a limited number of money making opportunities. As the internet has increased in popularity, so have the number of ways that clients are able to obtain content for their websites.  If you find yourself looking for ways to pay your bills, you may want to examine private label articles and what they can do for you.

When you create private label articles, you will not need to have a client.  Instead of being told what to write, you can write on any topic that you desire.  However, as you are most likely already aware of, it is best to write articles on popular topics.  Website owners are the most common buyers of content articles. This is because original content may help to increase their search engine rankings, increase their website’s visitor count, and make their website more interesting.  In most cases, website owners only purchase content that is popular at the moment.  That is why it is a good idea to make sure you are writing marketable articles.

Traditionally, after you write your own articles, you will begin searching for a buyer.  If you have already tried selling your articles this way, you are probably aware that it is not as easy as it sounds.  Finding buyers will not only take time, but it may also take money.  In the past, if you didn’t have time or money you would be out of luck. Now, you can allow others to sell your content for you. This is done by making the private label resell rights to your content available for purchase.

With private label resell rights, someone will buy the resell rights to your articles, often in large quantities.  It will then be their responsibility to market and sell them.  Depending on the agreement you and the buyer make, the buyer may be able to claim the content as their own.  In addition to claiming your content, they may also be able to alter it.  If you do not want your content altered, you will just have to outline it as a stipulation in the user agreement.

When offering your article rights up for sale, your first thought may be to keep everything the same, including your name as the author. While there are advantages to doing this, it may have an impact on how much you are able to sell your resell rights for. Many buyers prefer purchasing a product, including content articles, which they can not only alter, but claim as their own. By allowing this to take place, you should be able to charge more money for the resell rights.

If you are interested in selling the resell rights to your content, you will have to find a prospective buyer. This is often compared to finding a buyer for your own articles, but it is often easier. As soon as you make your opportunity available, you should begin to see results. This results will often be inquires or sample requests.  If a prospective buyer is pleased with what they see, they may agree to purchase the private label resell rights to your content; thus ending your responsibility.

If you are unsure about this unique money making opportunity, you may want to, at least, give it at try.  If you are unable to sell the rights to your private label articles you can then return to what you were doing before. One great source to present your articles to is www.ArticleWholesaler.com, they buy a large volume of articles. If you do find success, as many writers have, you don’t have to stop there. You could continue to write content articles only to sell their resell rights.  In fact, if you had a successful relationship with a previous buyer, there is a good chance that the buyer may return for more of your handcrafted articles.

The Pros and Cons of Private Label Resell Rights

At any given moment in time, there are a number of individuals who are searching the internet in hopes of finding a legitimate money making opportunity. Many of those individuals are at-home parents, others are retired, and some just want to find a better opportunity. If you are interested in making money, in a relatively easy way, you are advised to further examine private label resell rights.  It may very well be the opportunity that you have been searching for.

Private label resell rights are typically offered by the product’s creator.  Although these individuals may have the time and the knowledge needed to create new products, most do not have the time or the knowledge to sell those products.  Instead of selling their own products, many rely on others to do the selling for them.  When you obtain the resell rights to a private label product, you are buying the rights to resell that product.  These products most commonly include software programs and e-books, but they are not limited to just those products.  After the transaction has taken place, you will then be responsible for selling the product. In fact, you will make money from each sale that you successfully process.

If obtaining the private label resell rights to a particular product sounds like an amazing business opportunity, you may be right.  However, with all other business opportunities, it is important to remember one thing; not all opportunities work for everyone. This means that although someone you know may be able to turn a profit buying the resell rights to an e-book or a software program, you may not necessarily be able to.  Before investing in a private label product, not matter what that product is, you are encouraged to familiarize yourself with the advantages and disadvantages of private label resell rights.  This step is important to determining whether or not this business opportunity can help you make money online.

The biggest advantage to private label resell rights is that you get to make money selling a product that you didn’t even create.  In some cases, you are even allowed, and maybe even required, to alter the work, but then you can claim it as your own. This means that overnight you literally could become a freelance writer or a software developer.

Another advantage to private label resell rights it the flexibility you will have.  Each time you sell the product, which you have acquired the resell rights you, you will make money.  The amount of money you make will all depend on how many hours you work. These hours could be as much or as little as you want.  In fact, many private label resell buyers are able to make money selling their products with only working a few hours a week.

While there are advantages to obtaining the resell rights to a private label product, there are disadvantages as well. To make money, you must able to find a product that will sell. Unfortunately, too many resell right buyers do not research a product before buying it. Those individuals usually end up losing money because they purchased a product that was poor in quality or one that couldn’t sell. Of course, this disadvantage doesn’t have to be one. You can learn some great tips on how to find and resell products at www.plrtips.com where you can download a 2 hour free audio course on the subject. All you need to do is research each product before agreeing to purchase it. This research should enable to make money, not lose it.

The above mentioned advantages and disadvantage, to buying private label resell rights, are just a few of the many. Despite the fact that there are additional advantages and disadvantages, most people find that the advantages outweigh the disadvantages; thus, making this a profitable business venture.  

Private Label Rights Ebook versus Writing your Own

In today’s society, there are many individuals who are looking to make money anyway that they can. In many cases, these individuals are looking for opportunities that allow them to work at their own pace or be their own boss.  If you are one of those individuals then it is possible that you may have thought about creating and selling e-books.

The popularity of e-books has rapidly increased over the past few years now.  Many readers are not only finding it convenient to purchase them, but cheaper.  In most cases, e-books are easily to read on the computer, but they can also be printed off. Since more and more consumers are interested in purchasing e-books, there are more individuals who are looking to make money off of them. If you are able to do this, you may find success; however, that success will not come without hard work.

If you have never created an e-book before, it is difficult to understand exactly how much hard work it entails.  To be worth the buy, most e-books are at least one hundred pages long; however, some are longer.  If you are interested in creating an e-book, it may take months for you to finish the book. In addition to hard work, you must also have writing experience and knowledge on the topic that you are writing about. This knowledge and experience isn’t necessarily necessary; however, it is important to the success of your e-book.  It is a fact that customers do not and will not purchase poor quality work.

In addition to writing a quality e-book, you will also have to find ways to sell it. Together, the two could take a large amount of time. For many individuals, this is a major turn off; however, there are alternatives.  If you are interested in selling e-books, to make a profit, you do not necessarily have to create your own.  Instead you can obtain the private label resell rights to another e-book.  Obtaining the resell rights to an e-book will allow you, in many cases, to assume to the work as your own, edit the content, and pocket the money from each sale of the book.

The biggest downside to obtaining the resell rights to an e-book is the amount of money that you will have to spend.  Depending on who you do business with, the cost of acquiring private label resell rights may be fairly expensive. Since most freelance writers spend a large amount of time creating their e-books, as previously mentioned, they may want to appropriately be compensated. The cost of resell rights to an e-book may be considered a disadvantage to this unique business opportunity, but it can also be considered an advantage.  E-book authors that charge more for their work typically have produced better content; better content is easier to sell.

Whether you make the decision to develop your own e-book or purchase the resell rights to someone else’s, you will still have to find a way to market the e-book to the general public.  This, depending on what approach you take, can take time. That is why many individuals prefer purchasing the resell rights to an e-book that has already been created.  This allows them to spend more time on marketing, which will in turn create sales.

If you are unsure as to whether or not you should create your own e-book or obtain the resell rights to another, you are not alone. There are a number of other individuals wondering the same thing. Private label resell rights are an amazing business opportunity for some, but not for all. There is a great free audio course on private label resell rights at www.plrtips.com check this out today. All online business opportunities take time to find success.  If you have the financial resources needed to obtain the resell rights to a well written e-book, you are encouraged to give this opportunity a shot.  You are not guaranteed results, but you may be surprised with what you find.

If you try obtaining the resell rights to an e-book and the experience is not what you had in mind you can begin to create your own e-books or move onto another business opportunity.  Unlike many other business ventures, private label resell rights allow you to get out when you want. After you have paid for the resell rights to an e-book, it is yours to do with. This means that you can stop at anytime and move on to something else, if you desire.

Ezine Ad Swap Super Tip

Here is a little used technique you can implement to build your mailing list for no additional cost. I call it “using subscribers to make subscribers” like much in the context of “using money to make money”.

This simple list building formula can be summed up in two words: ad swap.

Generally, you trade advertisements with other eZine publishers, preferably of the same mailing list size or bigger. You broadcast the eZine publisher’s advertisement to your mailing list while the eZine publisher endorses your ad to his list. Yes, you are actually cross endorsing or cross promoting each others offer to each of your mailing list.

Your advertisement’s goal should be to get as many subscribers possible from the other eZine publisher’s mailing list to sign up for yours.

The result: you grow your mailing list. This method does not require money, which means it can be done for free. And the return of subscribers? Infinite!

You only have to do this with one eZine publisher at least once, because his subscribers who are also your subscribers can now be followed up within the boundaries of your mailing list.

Perform ad swaps with as many eZine publishers as possible and soon, you will have a huge mailing list of your own – built free.

Landing Page Success Tips

Also known as the “squeeze page” or “lead capture page”, you can build your mailing list by funneling all of your potential subscribers through the creation of a landing page. Not only do you do the work just once, your traffic driving efforts can be focused onto just one effective method.

The following are tips in creating a successful landing page that converts visitors into subscribers on a very huge percentage.

 1: Offer a freebie in exchange for your visitor’s email address. I very much endorse this method of building your mailing list. You can offer a special report or a sample of your paid product to your visitor in exchange for their details such as name and email address.

 2: The landing page must be written professionally. When writing your page, treat it as if you are writing a sales letter. While you are not necessarily making a hard sale or try to get someone to buy your product upfront, being able to entice your visitors to give their details to you is just as important as selling.

 3: Other than your opt-in form and perhaps important disclaimers and terms, there shouldn’t be any other links on your landing page.

 4: Rub in the benefits of the freebie you are offering more than a mere subscription to your newsletter. You should focus most of the attention of the letter on encouraging your prospective visitor to download your free offer. Later, you gently remind your prospect that he or she has nothing to pay but just merely subscribe to your newsletter in exchange for the freebie.

As a final reminder and conclusion, in order to build trust, you can include your hand-written signature or a photo of yourself explaining where you are coming from and how you can help your visitor through your free report on offer.

How to Deal with Difficult Customers when selling on Ebay

 

If you are an eBay seller, you will have to do business with eBay buyers.  As traditional retailers do, you may also have a problem with some customers. While the majority of eBay buyers are more than pleasant to deal with, there are some who can “ruffle your feathers.”  While your first thought may be to give a difficult eBay buyer a piece of your mind, you may want to refrain from doing so, especially if you rely on eBay to generate income for yourself and your family.

When it comes to dealing with difficult eBay buyers, one problem that commonly arises is with your current auction listings.  It is not uncommon to get an eBay message from a buyer requesting that you lower your price on one of your listed items.  In fact, it is not uncommon for an eBay buyer to mention that other eBay sellers have the same items listed for less.  If and when this ever happens to you, you will want to keep your cool. You should simply state that you are unable to lower your asking price.  Kindly suggest to the eBay buyer in question that if they are looking for more affordable prices, they should consider doing business with an eBay seller who offers more affordable merchandise.  The decision as to whether or not you want to lower your eBay prices is yours to make, but you should never feel pressured into doing so.

Another situation that commonly arises on eBay, concerning difficult eBay buyers, is the payment process. There are many eBay buyers who make the mistake of assuming that all eBay sellers accept the same methods of payments, but not all do.  One of the most common methods of payment accepted is PayPal.  If you currently do not have a PayPal account, you may want to look into doing so.  Regardless of what methods of payments you do accept, you are urged to outline them in your auction listings.  Yes, eBay has a section for that, but, unfortunately, not all sellers make their way down to that section.  Should you have a buyer that wants to make alternative arrangements, you need to use your best judgment.  If you cannot reach an agreement, eBay should be notified.

One of the other common problems that arise on eBay, with difficult eBay buyers, is those who refuse to pay.  With eBay, if you bid on an auction and win it, you are responsible for making payment; however, that doesn’t mean that everyone does.  When trying to request payment from a non-paying eBay buyer, you will want to stay professional when doing so. By simply sending a few reminder notices you should still be able to keep your positive image.  If you haven’t heard anything from your non-paying eBay buyer, you may want to contact eBay after about a week.  eBay has a process that allows you to get your fees back, as well as a process that will gives non-paying eBay buyers a negative feedback rating.

It is also not uncommon for an eBay buyer to be unhappy with the item that they purchased and received from you.  If this happens, you need to also use your best judgment.  To prevent a problem from occurring, you will want to make sure that you provide a detailed description of whatever you are selling, as well as numerous pictures.  It is also advised that you outline a return policy, whether or not you actually have one.  Should you have intentionally or unintentionally mislead an eBay buyer, you should make the situation right; however, stand your ground if you are being scammed or “taken for a ride.”

The above mentioned situations are just a few of the many that you may come across as an eBay seller.  No matter what situation arises, you are advised to use your best judgment and also keep your cool. In the end, you will be glad that you did.

Buying On eBay: The Importance of Checking Feedback

Are you interested in using eBay to shop online? If you are, you are definitely not alone, as eBay is one of the most popular online marketplaces.  As you likely already know, eBay is an online auction website; an online auction website that allows internet users to post items that they have in their possession, but not longer want or need, for sale.  While this tends to give you a large number of products to choose from, it can make getting scammed on eBay relatively easy; however, there is a way that you cannot fall victim to some of the most common eBay scams.  That way involves checking feedback.

If this is your first time using eBay, you may not necessarily know that buyers and sellers are able to leave each other feedback; in fact, they are encouraged to do so.  Now, if another eBay buyer, just like you, were to have a positive experience, like they got their item in a timely matter and it was what they expected, they would be likely to leave a positive feedback.  Positive feedbacks are marked with green circles with plus signs in them.  On the other hand, if an eBay buyer has a negative experience, like they never received their item or it was in poor condition, a negative comment may be left.  Negative comments are market by red circles with negative signs in them.  In addition to positive or negative comments, eBay buyers are also able to leave neutral comments, which are commonly used when a problem arose, but the seller in question fixed it in a timely matter.  Also, next to the positive, negative, or neutral markings, eBay buyers can also leave comments.

Although you might not necessarily think about it, the feedback that an eBay seller has can give you insight into the type of service that you may receive. As a way, this feedback serves as reputation for an eBay seller.  When shopping at a traditional retail store, there is a good chance that you wouldn’t shop at a store that is known for selling poor quality products or a store that has poor customer service.  The same thinking should be applied when using eBay.  You don’t want to business with an eBay seller that has a number of poor feedback ratings, as it is a sign of what may come.

If you are interested in examining the feedback of an eBay seller, you can easily do so.  When visiting an online auction listing page, say a listing for a new set of hair clippers, in the right hand corner there should be a “Meet the Seller,” section. That section has information on the seller’s eBay feedback, as well as a link that you can click to see each individual feedback rating. You are urged to click that link.  When examining an eBay seller’s feedback, you need to remember that it is not uncommon for a seller to deal with disgruntled customers; customers that may leave negative feedback for no reason at all.  That is why it is not uncommon to see a few negative feedback ratings; however, be on the lookout for any eBay seller who has an excessive number of them or a new eBay seller that has a large number of negative feedback ratings, as they are someone you should try and avoid.

In short, examining the feedback ratings or comments of an eBay seller will only take a few minutes of your time, but it may end up saving you a considerable amount of money.  When shopping on eBay, it is advised that you use your best judgment.  A number of negative feedback ratings may be a sure sign that an eBay seller may be out to scam you, in one way or another.

Craigslist Precautions

Craigslist can be a very valuable online community for those who are looking for a variety of options including jobs, products, services, personal connections or housing opportunities. Users of this community can find all of the above listed opportunities and can also meet others and network or discuss important issues. However, because Craigslist is an online community there is always the opportunity for scammers and predators to be lurking on Craigslist.

Craigslist has approximately four billion page views per month and approximately ten million visitors each month. The majority of these visitors likely have no harmful intentions but there is a small percentage, as on any online community, who may be seeking to harm others either physically or financially. There are, however, a number of very worthwhile reasons to use the Craigslist community for finding more information on career possibilities, meeting platonic friends or romantic partners or purchasing products or services. This article will take a look at why Craigslist is so useful but will also offer sage advice on how to protect yourself while using Craigslist.

Why Choose Craigslist for Online Searches

Many might wonder why Craigslist is so appealing. While there are other websites which focus exclusively on job searches, product purchases or meeting potential platonic friends or partners, Craigslist is unique in that it provides one convenient location for all of these types of searches and more. Craigslist might have started as a small operation focusing exclusively on the events going on in the San Francisco Bay Area but has since mushroomed into a much larger community with websites specific to different geographic regions.

The different websites focusing on specific geographic regions makes Craigslist an excellent resource because the users can communicate with those in their area directly instead of having to search through a larger database to find information on people, products and events in their area.

How to Protect Yourself on Craigslist

Craigslist is not anymore dangerous than other online communities. As with an Internet gathering place, the biggest problem is the ease in which individuals can disguise themselves and trick others into believing they are trustworthy when they are not. This applies both to individuals who seek to physically harm others as well as those who have intentions to scam others out of money or tangible items.

One of the best ways to protect yourself on Craigslist, or any online community, is to safeguard your personal information. This means information such as credit card numbers, bank account numbers, social security numbers and other similar numbers should not be given out unless the individual is positive who will be receiving the information and that it is being transmitted over a secure server. This is important because this information can be used for identity theft or other fraudulent purposes.

Care should also be taken to avoid giving out personal information such as full name, address and phone number. This is especially important because such information could be used by someone with malicious intent to locate an individual. While name, address and phone number are obvious pieces of information which should be safeguarded, it is important to note other pieces of information could be used to find a person. For example a person can be identified and located by supplying seemingly harmless information such as a first name, where high school was attended and year of graduation. Determined criminals can use this information to deduce the last name of the person which could lead to finding their address and using this information to harm or harass the individual.

Affordable Advertising on Craigslist

The advertising on Craigslist is certainly affordable. In fact there is no fee for the majority of posts made on Craigslist. Craigslist began as a non-profit organization but in 1999 it was converted to a for profit organization. However, operating costs are supported by charging nominal fees for help wanted advertisements placed on the San Francisco, Los Angeles and New York City Craigslist websites. Additionally, there is a fee for brokerage apartment listings in New York City.

The vast majority of those posting advertisements on any of the Craigslist over 300 websites are not paying a fee to do so. This definitely makes posting advertisements on Craigslist to be worthwhile from a financial standpoint. While the advertisements are free care should be taken to post these advertisements judiciously because although there is financial loss, poor posting can result in a loss of time and resources if it leads to poor profit potential.

Why Craigslist is Free

Although the founder of Craigslist, Craig Newmark, was approached in 1997 about the possibility of running banner advertisements on Craigslist to generate a profit, he made the decision to keep Craigslist as a noncommercial website. Even after Craigslist was converted to a for profit organization commercialization did not infiltrate the website. The points listed in the Craigslist mission statement demonstrate why Craigslist has remained noncommercial:

* Giving each other a break, getting the word out about everyday, real-world stuff
* Restoring the human voice to the Internet, in a humane, non-commercial environment
* Keeping things simple, common-sense, down-to-earth, honest, very real
* Providing an alternative to impersonal, big-media sites
* Being inclusive, giving a voice to the disenfranchised, democratizing…
* Being a collection of communities with similar spirit, not a single monolithic entity

Advertising on Craigslist vs. Affiliate Marketing

Affiliate marketing is another type of marketing which many business owners find to be both worthwhile and affordable. For many the appeal of affiliate marketing is the affiliates are not compensated for their efforts unless the business owner sees some type of gain from the advertising. This gain may be in the form of website traffic in the case of pay per click marketing, in the form of sales in pay per sale marketing or in the form of potential leads when a website visitor performs a specific action such as registering with a website or signing up for an offer.

While affiliate marketing is very appealing there are others who prefer advertising on Craigslist. The advantages Craigslist offers to advertisers is, of course, that the advertisers never pay for their business advertisements and the community receives a great deal of website traffic already so driving traffic to the website is not a concern.

Why Free Is Not Always Better

However, there are some specific instances where free advertising is not the best type of advertising available. Consider a product or service for which Craigslist does not have an appropriate category. In this case advertising on Craigslist may not be worthwhile because although the advertisement is free, it is also not likely to receive a great deal of attention from members of the target audience. In this case, advertising on Craigslist may be a waste of resources.

Another example of an instance when Craigslist may not be a great advertising option is when the market is already saturated with competitors’ advertisements. In this case it can be difficult to sway customer loyalty so it might be more worthwhile to pay for advertising in a less crowded market.

craigslist

Learning Copywriting

If you are a good writer, you should be able to pick up copywriting.  The key behind copywriting is that you must understand that you're writing in a different style and to a different audience. A good quote that will be used to start this article comes from the book The Copywriter's Handbook, A Step-By-Step Guide to Writing Copy that Sells.  "A copywriter is a sales person behind a typewriter." (p.1 of book mentioned above)

This is the key when you are learning copywriting.  You must learn to communicate with the audience in a way that persuades them to buy the product or service that you are writing about.  There must be an initial connection that is made or else you'll find that you've lost the audience's attention.  In this day and age, people are inundated with the number of advertisements that they see every day and quickly discard any advertisement that does not fit within their perspective immediately. You must realize that your writing cannot be for the entertainment of an audience now but rather to sell a product or service.

As a quick introduction to some of the important points on learning copywriting, the first key is to pay attention to the headline.  The headline is read more often than copy at an exponential rate.  If you cannot catch someone's attention with the headline, you have wasted the rest of your sales copy.  A sales letter essentially only has about five seconds in which you can grab a person's attention and the headline is one the most important factors in being able to pull that attention.  This is just an example of copywriting and what you must look for.

In learning copywriting, look into the works of Dan Kennedy.  He is one of the foremost experts on the subject and he has said before that he became better by continual development of his skills.  If you would like to learn more about any one of his books, look into the following title: The Ultimate Sales Letter. You will want to make yourself a lifelong student of the subject in learning copywriting because there is always something more to know.

Hopefully this article on learning copywriting has helped you. This field will seem very challenging but at the same point it is one of the more interesting fields that you can find out there.  The key to being successful and copywriting is to learn from what you do.  If you constantly read and continue to develop your skills, you'll find that you will become a great copywriter.  It is hard within a single page to truly give you an idea of what it takes to be a copywriter but go back to the quote at the beginning of the article that a copywriter is a person who sells.  Your goal is to educate an audience in a way that persuades them.  This is the only difference between how you currently write and how you will write as a copywriter.

Copywritiing Training

Writing is a great field to get into and much of this article today will look at ways that you can focus on copywriting training. There are many different ways that you can learn more about copywriting. This article will focus on different resources for you to help in your copywriting training.

The first resource that you should look for in copywriting training would be any book by Dan Kennedy. He is one of the world's foremost experts on copywriting, specifically direct response writing. Direct response writing is copywriting where people respond immediately to the offer that you present to them. This is often done in the form of direct mail. One of the very good books that he wrote is called The Ultimate Sales Letter.

If you would like an introduction into copywriting, visit your local library. You will find that there should be at least one or two do-it-yourself books on copywriting training. Another great resource to help you would be the Internet. There are many different resources out there to help you in your copywriting training. Here are a couple of good websites which have tutorials on operating which you can use at your own convenience. The first website which you should visit is:sherus . The second website that you should visit is: adcopywriting. Each of these websites has different steps that you should work on so that you do not have to learn everything at once. You can learn at your own pace and when you have the time available.

The key to copywriting training for your development into a good copywriter is to make sure that you continue to train every day. When you take the time to work on this subject day after day, you will find that you will have consistent development. Another key to copywriting training is that you must make sure to continually learn about the field. There's a great deal of information to learn about copywriting and this is not a field which you can learn overnight. It will take the development and persistence as well as the education and experience that you get from continually working.

Hopefully this article on copywriting training has helped you out. You can find books or you can use Internet resources to help you in your copywriting training. There is such a great source of information out there that you can use the resources that best fit with your particular learning style to ensure that you become the best coverage or you can possibly be. Good luck in your journey to become a better copywriter. You will find that this is a very rewarding field and that you can work for a company or you can work for yourself. There are many different options available to you as a copywriter. If you develop websites, this may be the most critical skill that you can possibly learn. Without good web content, your site will not be highly listed and you will not have the ability to sell to people the products or services which you offer.

Affiliate Networks To watch For When Promoting

There are many horror stories about affiliate programs and networks. People have heard them over and over again, that some are even wary of joining one. The stories they may have heard are those related to illegal programs or pyramid schemes, this kind of market does not have a real, worthy product.

You don't want to be associated with these schemes. It is obvious you want to be with a program that offers high quality product that you will readily endorse. The growing number of those who have joined already and are succeeding immensely is proof enough that there are reliable and quality affiliate programs out there.

Why participate in an affiliate program?

It allows you to work part-time. It gives you the opportunity to build a generous residual income. And it makes you an owner of a small business. Affiliate programs have already created lots of millionaires. They are the living testimony of how hard work; continuous prospecting, motivating and training others pay off.

If ever you are deciding to join one, you must take note that you are getting into something that is patterned to what you are capable of. This will be an assurance that you are capable of doing anything to come out successful.

How do you choose a good affiliate program to promote? Here are some tips you may want to look over before choosing one:

1. A program that you like and have interest in. One of the best ways of knowing if that is the kind of program you wish to promote is if you are interested in purchasing the product yourself. If that is the case, chances are, there are many others who are also interested in the same program and products.

2. Look for a program that is of high quality. For instance, look for one that is associated with many experts in that particular industry. This way, you are assured that of the standard of the program you will be joining into.

3. Join in the ones that offer real and viable products. How do you know this? Do some initial research. If possible, track down some of the members and customers to give you testimonial on the credibility of the program.

4. The program that is catering to a growing target market. This will ensure you that there will be more and continuous demands for your referrals. Make inquiries. There are forums and discussions you can participate in to get good and reliable feedbacks.

5. A program with a compensation plan that pays out a residual income and a payout of 30% or more would be a great choice. There are some programs offering this kind of compensation. Look closely for one. Do not waste your time with programs that do not reward substantially for your efforts.

6. Be aware of the minimum quotas that you must fulfill or sales target that is too hard to achieve. Some affiliate programs imposes pre-requisites before you get your commissions. Just be sure that you are capable of attaining their requirements.

7. Select one that has plenty of tools and resources that can help you grow the business in the shortest possible time. Not all affiliate programs have these capacities. Make use you decide on one with lots of helpful tools you can use.

8. Check out if the program has a proven system that can allow you to check your networks and compensation. Also check if they have it available online for you to check anytime and anywhere.

9. The program that is offering strong incentives for members to renew their membership each time. The affiliate program that provides continuous help and upgrades for its products have the tendency to retain its members. These things can assure the growth of your networks.

10.  Be aware of the things that members are not happy about in a program. Like with the ones mentioned above, you can do your checking at discussion forums. If you know someone in that same program, there is ho harm asking if there are many downsides involved.

Have a thorough and intensive knowledge about the affiliate program and network you will be promoting on.

Knowing the kind of program you are getting yourself into will make you anticipate and prevent any future problems you may encounter.

How To Avoid 3 Affiliate Mistakes

Affiliate marketing is one of the most effective and powerful ways of earning some money online. This program gives everybody a chance to make a profit through the Internet. Since these affiliate marketing programs are easy to join, implement and pays a commission on a regular basis, more and more people are now active in this business.

However, like all businesses, there are lots of pitfalls in the affiliate marketing business. Committing some of the most common mistakes will cost the marketers a large portion taken from the profit they are making everyday. That is why it is better to avoid them than be regretful in the end.

 1: Choosing the wrong affiliate. 

Many people want to earn from affiliate marketing as fast as possible. In their rush to be part of one, they tend to choose a bandwagon product. This is the kind of products that the program thinks is “hot”. They choose the product that is in demand without actually considering if the product appeals to them. This is not a very wise move obviously.

Instead of jumping on the bandwagon,  choose a product in which you are truly interested in. For any endeavor to succeed, you should take some time to plan and figure out your actions.

Pick a product that appeals to you. Then do some research about that product to see if they are in demand. Promoting a product you are more passionate about is easier than promoting one for the sake of the earnings only.

 2: Joining too many affiliate programs.

Since affiliate programs are very easy to join, you might be tempted to join multiples of affiliate programs to try and maximize the earnings you will be getting. Besides you may think that there is nothing wrong and nothing to lose by being part of many affiliate programs.

True, that is a great way to have multiple sources of income. However, joining multiple programs and attempting to promote them all at the same time will prevent you from concentrating on each one of them.

The result? The maximum potential of your affiliate program is not realized and the income generated will not exactly be as huge as you were thinking initially it would. The best way to get excellent result is by joining just one program that pays a 40% commission at least. Then give it your best effort by promoting your products enthusiastically. As soon as you see that it is already making a reasonable profit, then maybe you can now join another affiliate program.

The technique is to do it slowly but surely. There is really no need to rush into things, especially with affiliate marketing. With the way things are going, the future is looking real bright and it seems affiliate marketing will be staying for a long time too.

 3: Not buying the product or using the service.

As an affiliate, you main purpose is to effectively and convincingly promote a product or service and to find customers. For you to achieve this purpose, you must be able to relay to the customers that certain product and service. It is therefore difficult for you to do this when you yourself have not tried these things out. Thus, you will fail to promote and recommend them convincingly. You will also fail to create a desire in your customers to avail any of what you are offering.

Try the product or service personally first before you sign up as an affiliate to see if it is really delivering what it promises. If you have done so, then you are one of the credible and living testaments aware of its advantages and disadvantages. Your customers will then feel the sincerity and truthfulness in you and this will trigger them to try them out for themselves.

Many affiliate marketers makes these mistakes and are paying dearly for their actions. To not fall into the same situation they have been in, try to do everything to avoid making the same mistakes.

Time is the key. Take the time to analyze your marketing strategy and check if youa re in the right track. If done properly, you will be able to maximize your affiliate marketing program and earn higher profits.

Characteristics of a Successful Advertisement

Many small businesses don’t get success they want from advertising due to availability of very little resources. The results are simply flat due to lack of good ideas for improvements. Whether the ads are put in a local newspaper or are printed in the famous periodical or posted on a website, the money invested should gain the desired outcome. There are some common mistakes small businesses and professional service providers do when designing and posting the advertisement, which leads to the failure of the advertisement.

Bigger is better is believed in by many. That’s exactly what some of the small firms think when they want to advertise their product. They think bigger and select a medium where they need to invest a lot of money, but do not reach the targeted market. Like if a company specializes in designing diet plans and want to help out people who had disappointing results from their individual diet plans, and the company chooses to advertise a full page in the local paper instead of running advertisement in a health magazine, obviously not many of the dieters will notice the advertisement and the advertisement doesn’t get the desired attention.

So the point is to come up with the best campaign, which will increase the probability of the ad getting viewed and the right customers trying to buy the product or sign up for the service. Studies and research can be carried out on the market and targeted audience can be narrowed down. Once getting the list of newspapers, magazines and magazines meant for the customers in mind, find out how many readers they have and the cost they ask for posting the ad. Special deals are offered by them from time to time and can only be found by watchful eye.

It is estimated that everyday people are subjected to around three thousand commercials. That is a huge number and if someone desires to be noticed, he should certainly be different. Not only the services and product sold should be unique in the market, so should be the advertisement.  For example, if a business selling mattresses says, “We sell mattresses”, it will not make a statement and will be passed off as any other mattress advertisement. But if they say, “Our mattresses are of the finest quality”, it will make the advertisement stand out in the crowd. Other catch lines are “Are you suffering from back pain? Probably you must try our mattresses ”, are more specific and will catch the fancy of the people who are suffering from back pains since a long time. The advertisement should also focus on the uniqueness of the product and how it is better compared to the competitors’ product.

Focusing on the problems of the customers and giving a solution for them, is what a customer demands. A customer does not buy a product; he buys benefits in the form of a product. The real value of the product should be realized and a clear picture of it should be presented to the customer so he will be able to relate with the product. If the advertisement doesn’t specify the solution it can provide, the customers will never know of it. So focusing on the customers problem is what some ads miss.  

The last thing missing in most of the advertisement is motivation for the customers. If the advertiser has designed the advertisement and the customer had read the advertisement, all efforts and money invested will be wasted if he doesn’t get up and do something about it. It shouldn’t be assumed that the customer knows what to do; instead the advertisement should influence the mind of the customer and should tell him what to do. Call of action is the final job of the advertisement. It should call for information, or visiting the store or even visiting the online store. The message should sound confident and clear.

What is Viral Marketing

Many people may have heard the term “viral” associated with different styles of marketing and wonder what some of them are, but specifically what is viral marketing?  Well, the simple answer to the question is that this type of product promotion is a form of advertising, which deals mainly with the infiltration of the Internet, with advertisements, logos, and critical product placement in a manner that will most easily entice people to buy their products.

The idea behind viral marketing is that if you can get the product up in multiple places on the web and in front of as many eyes as possible for as little money as possible, you are doing some really good marketing on a budget. Most of the companies behind this style of promotion are smaller businesses that just want to get the word out about their product but don’t have the money to hire a public relations firm or spend money on advertising.

One of the more effective methods of viral marketing is to form a Joint Venture with another business. While you have the product, your JV partner may bring his customer content list of thousands and his marketing skills to the project. In most cases a JV will benefit both parties involved with an equal split of the profits and possibly the work.

Another form of getting your product, to race around the internet world, is to set up an affiliate program with 100s of individuals and business promoting your product. The difference between a JV and an affiliate, is the affiliate will only get paid a percentage of each individual sale personally made by them.

If you want to get into the nitty-gritty of what is viral marketing, then you should realize that it is something anyone with a computer and a little bit of technological savvy can do.  First of all, using social networking sites like Facebook or MySpace is a fairly ingenious way of getting your product or service out to the public. You can set up a site, get all of the relevant information listed on your homepage, and then add friends.

Theoretically, just adding whoever to your profile isn’t going to do you any good as they are likely looking to connect with friends and won’t be interested in your product.  The best way to market yourself is to look through the MySpace groups and find those with similar interests.  Say that you are a writer marketing a new book.  Adding other writers isn’t going to get you a whole lot of customers, but adding people who are fans of your genre, well, that’s a different story.

Some viral marketing ideas include sending out chain letters with information about your product buried within a story that urges people to continue resending the letter to all of their friends. This is a decent idea, but if you use the chain letter to try and collect money for something that doesn’t exist or run a scam for a business, then that is fraud and is a crime. You have to be careful and make sure that you aren’t breaking any laws.

Now that you have an answer to the question of what is viral marketing, you should also know that using viral marketing plans too much can cause some problems.  If people feel they are being slammed by the product, then you are going to find many of your potential clients turned off by your aggressiveness.

Just remember that you’re trying to get the word out and tell people about your idea without being too pushy and you should be just fine.

4 Steps To Generate Leads With A Sequential Autoresponder

As an internet marketer, you already know how effective a tool a sequential autoresponder can be. However, there is one way to use it that you may not have thought of, and then again you may have and decided against it.

To be straightforward this particular online marketing strategy has been around awhile. It's so simple many folks have said it doesn't work, it's worn out, and it’s no longer effective. If you have been one of those, you may need to rethink your position on this marketing tactic. Here's why!

Millions of new users come on line each and every day. The primary reason most of them come on line is to learn something new or get information that will help them solve a problem. These "newbie’s" to the internet have never been exposed to this marketing tactic. So in today's modern internet marketing vernacular it's "an evergreen marketing tactic". Now let's get on with it.

Step 1: You need to set up another project directory on your Internet site. Come up with a universal password and user name which your present opt-in list folks will use and the new subscribers to your list. Name your new project "My Magic Steps To Astounding Weight Loss ..." or something else which makes them want it. The next step may be the hardest part of the whole sequential autoresponder marketing tatic.

Step 2: Take the time to find some really valuable reports, eBooks, articles, scripts (are good), videos or perhaps software (Of course it must fit your niche market). Upload to your new directory for your subscribers to get hold of. Make sure it's free.

Step 3: Very Important! Prepare a short series of autoresponder messages (3 or 4) to go out to your list. They should create a buzz about what's coming from "My Magic Steps To Astounding Weight Loss ...". If possible each of these messages should have a tidbit of good solid information. Naturally they will be in sequential order with the buzz building to cresando. Space them out over a week. In fact your sequential autoresponder will distribute them in the order you set them up in.

Step 4: Write an intriguing and curiosity arousing conversational "sales page" about "My Magic Steps To Astounding Weight Loss ...” You must include the fact that this information/whatever are free. To make this tactic really work for you set a time limit or the number of people you are going to release this to. Make subscribers feel they are taking part in a very personal and private event.

A word of caution here! Don't make the mistake of not shutting down your offer when you reach the total number of people or the deadline date. You could damage your crediability with your new subscribers and your old subscribers. When that happens you may find yourself losing leads instead of gaining them.

Now here's the payoff!

Once all these good folks have opted in to your new list you can send out new notifications to them of what's going on with your ""My Magic Steps To Astounding Weight Loss ...". You can also include information about other products which are in the same "niche market".

Go ahead and try the sequential autoresponder marketing tatic. It still works and it can be very profitable when used properly.

6 Methods: How to Use PLR Articles To Drive Traffic To Your Website

Private Label Rights (PLR) content is very popular on the internet today. PLR content is written by a ghostwriter and sold to other people to use as they wish.

PLR e-books, reports or articles are special type of license which you purchase where you are lawfully allowed to edit and publish the article as your own. Because you have the right to edit the article as you wish, it means that you can use it as web content on your site or add your links to your website and distribute it.

Outlined below are some key ways you can use PLR content to drive traffic to your website and boost on internet marketing profits.

§ Boost your article writing and submitting using some PLR content. All you need to do is to simply edit the PLR articles and customize them to make them your own. Using PLR articles saves you a lot of time in writing your articles. By using a PLR article, you can improve it and end up with a powerful article that will drive traffic to your website.
§ Increase your sales by developing your reputation as an expert in your niche. PLR articles make it so much easier for you to quickly build your reputation as an expert. Pass on some of the PLR content to your customers and build their trust. You can then make some one-time-offers or recommend some of your affiliate programs to them, thereby generating some sales.
§ Improve your search engine rankings by submitting your customized articles. By submitting articles with your resource box and URL, you basically create one way links to your website, which helps with search engines.
§ Create and market information products using your PLR content. Edit and customize PLR articles and compile them into an e-book or special report. It takes time to write an e-book, and it can also be costly if you were to hire a ghostwriter. You can therefore use PLR articles or e-books and add more value to them to create hot-selling e-books. You can sell these reports or give them for free on your website. When you give these articles for free, you can include your website URL in them. This in turn will drive traffic to your website.
§ Use PLR content to provide an e-course or offer a newsletter. Building a list is very important in internet marketing, and you can use PLR content to offer an e-course on your web site. You can send regular emails to your list with a link to your website, and this increases the number of people who visit your website. Keep your list interested by regularly supplying them with useful content. As you know, your list is an important aspect of your business. You can send these PLR articles to your list in your niche on a regular basis. This will make them visit your site on a regular basis.
§ Create your own article directory in your niche using PLR content to improve the search engine optimization of your website. You can also add affiliate links or Google AdSense on your article directory, thereby increasing your website traffic and profits.

PLR content can be used to drive traffic to your website and boost your internet business’ profits.